The name ‘Apple’ came from founder Steve Jobs’ like of the fruit. Mystery surrounded the reason for the name Apple, but in truth, it was just the fruit that Jobs’ liked and named the company after that.
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“Finally Jobs proposed Apple Computer. “I was on one of my fruitarian diets,” he explained. “I had just come back from the apple farm. It sounded fun, spirited, and not intimidating. Apple took the edge off the word ‘computer.’ Plus, it would get us ahead of Atari in the phone book”
― Steve Jobs… (next quote)